Roberts Bakery wanted a series of social media films to promote their bread range. They wanted to launch them while the Rugby World Cup was taking place. And, they wanted to use their tagline, “Bring out their soft & fluffy side”. Burly men turning soft and fluffy... this was the rugby equivalent of
an open goal.
an open goal.
(Thank you to Bowden Rugby Club for letting us use you facilities and for the players who got involved. And, thank you to Chief for turning this pretty big job around in just one day.)